In recent years, the once-thriving greeting card industry has faced a major decline. Sales have dwindled, and retailers are scaling back on shelf space. Once prominent retailers like Hallmark have been forced to close multiple store locations over the last few years. With the rise of social media and texting, traditional paper cards seem to belong to a bygone era.
However, there’s a modern solution for those who still value heartfelt sentiments: e-cards. These digital greetings have evolved far beyond the basic GIFs of yesteryears. Now, they offer customization options, embeddable videos, digital gift cards, and even artificial intelligence to help craft the perfect message.
