A landmark strategic partnership between the major industrial hub of Chongqing and e-commerce leader Alibaba.com is set to fundamentally reshape the landscape of global commerce by transforming western China into a digitally interconnected trade powerhouse. This collaboration, initiated on December
For a confectionery giant built on generations of beloved recipes, the path to future growth is paved not with sugar but with sophisticated data. Perfetti Van Melle (PVM), the global powerhouse behind iconic brands like Mentos and Chupa Chups, recognized that its legacy systems, while reliable,
The familiar hum of a fluorescent-lit grocery aisle is rapidly being replaced by the silent scroll and decisive click of a consumer navigating an endless digital marketplace, a fundamental shift that is redefining brand loyalty and purchase decisions in real time. For consumer packaged goods (CPG)
In the rapidly evolving CPG landscape, few voices offer as much clarity on the intersection of technology and business strategy as Zainab Hussain. An e-commerce strategist with a deep background in customer engagement and operations, she has a unique vantage point on how companies are navigating
A comprehensive new assessment of the UK retail sector’s climate progress has delivered a sobering verdict, revealing that isolated corporate sustainability efforts are failing to move the needle on the industry's most significant source of emissions. While individual retailers have made
The once-predictable rhythm of commerce in Mexico has been replaced by the relentless, high-speed pulse of an e-commerce market where the final mile of delivery now defines the entire customer journey. This structural transformation is not merely about selling online; it is a fundamental
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