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Tag: data-driven


Retail Types, Stores

Do retailers need a more data-driven approach to in-store merchandising?

March 14, 2023

Via: RetailWire

New university research finds retailers can use shoppers’ familiarity with a store’s layout to bring a more data-driven approach to in-store merchandising similar to online merchandising. The researchers developed a product allocation model that uses data mining techniques to extract […]