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Tag: customers’ expectations

Customer Engagement

Find More Ideal Customers with Buyer Personas

February 11, 2016

Via: Duct Tape Marketing

The guest for this week’s episode of the Duct Tape Marketing Podcast is Adele Revella, CEO of the Buyer Persona Institute and author of Buyer Personas: How to Gain Insight Into Your Customers’ Expectations, Align Your Marketing Strategies and Win […]