Tech & Innovation

Can AI Audio Ads Transform Retail Shopping Experiences?
Tech & Innovation Can AI Audio Ads Transform Retail Shopping Experiences?

In today's retail landscape, where technology and customer experience intersect, Zainab Hussain stands as a venerated strategist. Her work in e-commerce has sculpted innovative pathways for customer engagement and operations management. We delve into her insights on QSIC's cutting-edge

Fisher & Paykel Enhances Smart Appliances with AI Predictive Maintenance
Tech & Innovation Fisher & Paykel Enhances Smart Appliances with AI Predictive Maintenance

Fisher & Paykel, a luxury appliance manufacturer founded in New Zealand in 1934, is enhancing its smart appliance initiatives through predictive maintenance using AI technology. By leveraging Salesforce's Agentforce, Fisher & Paykel initially improved customer service through

CIO Strategies That Drive Success in Consumer Goods M&A
Tech & Innovation CIO Strategies That Drive Success in Consumer Goods M&A

The consumer goods industry has seen a rapid evolution, with mergers and acquisitions (M&A) being a crucial growth strategy. Chief Information Officers (CIOs) play instrumental roles in navigating the technological intricacies of such M&As. Effective CIO strategies are paramount to

How Are Connected TVs Shaping Future Entertainment and Shopping?
Tech & Innovation How Are Connected TVs Shaping Future Entertainment and Shopping?

LG Ad Solutions has released “The Big Shift 2025,” analyzing the evolving role and impact of connected TVs (CTVs). The report highlights the transformation of CTVs from passive viewing devices to multifunctional hubs that integrate immersive entertainment, interactive experiences, and retail cap

Kantar Unveils Tariff Toolkit to Help Businesses Navigate Market Disruptions
Tech & Innovation Kantar Unveils Tariff Toolkit to Help Businesses Navigate Market Disruptions

Global trade dynamics have been significantly altered by various tariff implementations, creating complexities for businesses worldwide. Kantar, a leading marketing data and analytics organization, has introduced the Tariff Toolkit to address these challenges. This roundup article consolidates

How Is AI Revolutionizing Digital Customer Analytics?
Tech & Innovation How Is AI Revolutionizing Digital Customer Analytics?

Zainab Hussain, an e-commerce strategist with expertise in customer engagement and operations management, brings a wealth of knowledge to the realm of digital analytics. Today, she shares insights on Quantum Metric’s latest innovations and the future of digital customer experiences. Can you tell us

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