The world of digital advertising is rapidly evolving, and marketers across the globe are striving to keep pace with advancements in various technologies such as Retail Media, Connected TV (CTV), addressability, and artificial intelligence (AI). According to TripleLift's Global Innovation Readiness
In an era where retail businesses constantly seek innovative solutions to enhance efficiency and customer satisfaction, Target's introduction of a Generative AI tool, dubbed the "Store Companion," is set to revolutionize in-store operations. This AI-driven chatbot, integrated into handheld devices
The retail industry has always been at the forefront of technological innovations aimed at enhancing efficiency and customer satisfaction. Among the most transformative technologies is Radio Frequency Identification (RFID). This fascinating technology has evolved from its espionage roots to
The focal point of this analysis revolves around a recent cyberattack that has severely disrupted operations at numerous auto dealerships across the United States. The cyber incident targeted CDK Global, a key software provider for automotive retailers, incapacitating its systems and leaving
The retail landscape is changing rapidly, with technology playing a pivotal role in redefining how consumers shop. Amazon's Just Walk Out technology is at the forefront of this transformation, offering a seamless, checkout-free shopping experience. By integrating this technology into various retail
The retail sector is on the brink of a transformation, sparked by the Internet of Things (IoT). This technological evolution stands to revolutionize how retailers manage operations, interact with customers, and ultimately achieve their business goals. As the industry grapples with adopting this new
