In an era where technological advancement defines competitive advantage, RisingTide presents a significant step forward in the fuel and convenience retail industry. Developed by Newtide, a leading technology firm driven by veterans who have excelled in the convenience-store sector, RisingTide aims
In today's fast-evolving world of customer experience automation, Zainab Hussain stands at the forefront as a renowned e-commerce strategist. She possesses deep insights into how organizations can effectively manage customer interactions and harness technology for enhanced engagement. Her
In the ever-evolving world of advertising, a recent partnership between Koddi, a leader in retail and commerce media technology, and In-Store Marketplace (ISM) has shown significant promise for influencing in-store shopping behaviors. A statistic from eMarketer reveals that more than 80% of
Advertising strategies have always hinged on understanding audiences. However, both marketers and brands are now standing at the precipice of transformation as AI Personas have started to reshape how campaigns engage with consumers. Beyond the familiar territory of segmentation lies a dynamic and
The retail industry is at a critical juncture as technology continues to evolve rapidly, reshaping how consumers interact with shopping environments. Within this landscape, smart shopping carts are emerging as a significant innovation, combining cutting-edge technology with consumer demands for
In an era where technology transforms everyday experiences, a notable trend has emerged in the retail landscape of Asia-Pacific (APAC). A surge in artificial intelligence (AI) adoption among consumers is reshaping how they shop. This article delves into the dramatic increase, with 38% of APAC
