With extensive experience in e-commerce strategy and customer engagement, Zainab Hussain brings a unique perspective to the evolving intersection of marketing and technology. Today, she sheds light on how Compass Marketing Intelligence is transforming the way businesses leverage their data for
In today's interview, we have the privilege of speaking with Zainab Hussain, an esteemed e-commerce strategist with a strong background in customer engagement and operations management. Our discussion will focus on recent developments in China’s retail sector, particularly the significant d
LG Ad Solutions has released “The Big Shift 2025,” analyzing the evolving role and impact of connected TVs (CTVs). The report highlights the transformation of CTVs from passive viewing devices to multifunctional hubs that integrate immersive entertainment, interactive experiences, and retail cap
Zainab Hussain, an e-commerce strategist with expertise in customer engagement and operations management, brings a wealth of knowledge to the realm of digital analytics. Today, she shares insights on Quantum Metric’s latest innovations and the future of digital customer experiences. Can you tell us
In today's competitive retail environment, brands are increasingly turning to data-driven strategies to ensure customer engagement success. Retailers understand that harnessing data effectively is key to gaining insights into consumer behavior, preferences, and trends. Interestingly, survey
The shopping landscape is evolving, driven by tech-enabled solutions and consumers' demand for personalized experiences. As we look towards 2025, understanding these shifts becomes crucial for brands aiming to foster loyalty and satisfy their customers. The Consumer Journey Personalized
