I'm thrilled to sit down with Zainab Hussain, our esteemed retail expert and e-commerce strategist, who brings a wealth of experience in customer engagement and operations management. Today, we’re diving into the innovative social-first marketing strategies that are reshaping how major consumer
In the fast-evolving landscape of e-commerce, staying ahead of operational challenges while meeting customer expectations is a daunting task for millions of sellers worldwide, and Amazon, a titan in the industry, has recently unveiled groundbreaking enhancements to its seller support ecosystem.
Imagine a world where every online shopping experience feels uniquely tailored, as if a personal stylist or advisor knows exactly what a customer needs before they even realize it themselves. In 2025, this vision is no longer a distant dream but a tangible reality, thanks to the transformative
In an era where digital innovation is reshaping industries at an unprecedented pace, the food sector is witnessing a remarkable transformation through strategic leadership and cutting-edge technology, particularly at Summit Hill Foods. Known for iconic brands like Better Than Bouillon and The
In a world where customer expectations soar higher every day, businesses grapple with a startling reality: despite billions invested in automation, satisfaction scores have hit a historic low, with the American Customer Satisfaction Index at 76.9 in Q2 of this year, reflecting widespread
Artificial Intelligence (AI) holds transformative potential for marketing, promising to revolutionize how brands connect with consumers, yet many companies are struggling to see the expected results from their investments. According to IDC’s Worldwide Artificial Intelligence Spending Guide, the
