Our Retail expert, Zainab Hussain, is an e-commerce strategist with experience in customer engagement and operations management. What are the major findings of the recent report from Adobe Analytics regarding the adoption of generative AI in e-commerce? The Adobe Analytics report highlighted the
Artificial intelligence (AI) is profoundly transforming the landscape of retail advertising, offering innovative, efficient solutions to longstanding challenges that have long plagued marketers. It has quickly become an essential tool for marketers seeking a competitive edge in a saturated market.
Luxury fashion shoppers are increasingly turning to artificial intelligence (AI) to enhance their online shopping experiences. A recent survey by Saks Global has shed light on how this elite demographic is adopting AI technology, their preferences for personalized services, and their ongoing
In the ever-evolving landscape of home improvement retail, major players like Lowe's and Home Depot are increasingly turning to Artificial Intelligence (AI) to boost customer experiences and streamline operations. Both industry giants have recognized the potential of AI to transform the way
The rapid evolution of ecommerce tools is ushering in a new era for online merchants, offering innovative solutions to streamline operations, enhance customer experiences, and drive sales. The integration of cutting-edge technologies such as artificial intelligence, augmented reality, and seamless
In a strategic move that underscores the growing significance of artificial intelligence in enhancing user experience, Amazon has announced the discontinuation of its short-lived TikTok-like feature, Inspire. Launched in December 2022, Inspire aimed at offering Amazon users a continuous feed of
