In an innovative push to attract younger demographics like Gen Z and Gen Alpha, Alo Yoga is seamlessly integrating real-world shopping experiences with virtual worlds on Roblox. By introducing scannable stickers in over 150 locations, Alo Yoga enables users to unlock exclusive digital wearables for
Retail affiliate programs drive revenue and brand growth by leveraging a network of affiliates who promote products or services to their audiences. These affiliates earn commissions on sales generated through their unique referral links, incentivizing them to market the retailer's offerings
The Internet of Things (IoT) has significantly transformed the retail landscape, allowing businesses to optimize their operations, provide personalized customer experiences, and gain invaluable data-driven insights. With IoT technology poised to generate substantial economic value in the coming
Choosing the right point-of-sale (POS) system is crucial for small businesses aiming to streamline operations, manage inventory, and enhance customer experiences. With numerous options available, it can be challenging to determine which system best suits your needs. As the backbone of a business's
You've likely heard buzz about Buy Online, Pick-Up In-Store (BOPIS) or its synonym, click and collect, but implementing this in your retail framework may seem complex. Though setting up in-store pickup can be a breeze with platforms like Shopify, the meticulous details of operations, best
As retailers adapt to the growing presence of digitally native consumers, they are leveraging augmented reality (AR) technology to transform consumer engagement, sales, and shopping experiences. By creating more enriched and interactive relationships between their brands and customers, AR is
Ulta Beauty recently experienced a significant leadership shake-up as Chief Marketing Officer Michelle Crossan-Matos announced her departure via LinkedIn. Combining her farewell note and next steps, Crossan-Matos expressed enthusiasm about moving on to new challenges after nearly two transformative
Choosing the right point-of-sale (POS) system is a crucial step for the success and efficiency of any small business in 2024. With a plethora of options available, selecting the one that fits your specific needs can be overwhelming. This article aims to provide a thorough review of six top POS
The retail industry is undergoing a significant transformation, driven by the rapid advancement of technology and the indispensable role of frontline employees. The NRF 2025 event highlighted the critical importance of empowering field teams and leveraging smart technology to ensure retail success.
In the final quarter of 2024, Adidas experienced a notable recovery, reporting a robust 24% increase in sales that starkly contrasted with its previous fiscal year's struggles. The company's preliminary results show significant progress, as its annual revenue grew by 11% to 23.7 billion euros,
