Ecommerce has undergone rapid evolution over the past decade, driven by technological advancements that have revolutionized logistics, personalization, and security. In the past, online and in-store shopping experiences were largely separate, with few crossovers. Functionalities like buying online
Retail fraud is an ongoing and evolving challenge that plagues the retail sector, leading to significant financial losses for businesses. With fraud activities becoming increasingly sophisticated, traditional detection methods are struggling to keep pace. The scarcity of labeled fraud data, the
As businesses increasingly rely on interconnected devices for operational efficiency, the need for streamlined and cost-effective IoT connectivity solutions has never been greater. Enter OptConnect's latest innovation—the ema:USB modem. Hailed as the world's first smart USB modem designed
In the high-stakes domain of retail site selection, millions of dollars rest on meticulous decision-making processes that leverage extensive and multifaceted data analysis. Traditionally, site selection for retail has hinged significantly on the mantra “retail follows rooftops,” which underscores th
Can IoT Technology Effectively Combat Counterfeit Goods in Retail? Counterfeit goods have become an omnipresent menace in the retail industry, exacerbated by the rise of online shopping platforms. The infiltration of counterfeit products into supply chains not only poses significant financial harm
The retail industry has witnessed an unprecedented transformation over the past decade, driven by rapidly evolving customer expectations and technological advancements. The COVID-19 pandemic further accelerated this shift, steering a significant number of consumers towards online shopping
