In a digital age where content reigns supreme, Newell Brands has revolutionized its approach to content creation by harnessing the power of generative AI, marking a transformative turn in its marketing strategies. Boasting a diverse portfolio—including household names like Sharpie, Rubbermaid,
In a world increasingly dominated by digital transactions, the UK economy faces a staggering challenge. Fraudulent activities now cost the nation over £219 billion annually, leaving customers vulnerable in an era where data security is paramount. This dire statistic raises a critical question for
In the rapidly evolving world of ecommerce, brands are constantly seeking innovative ways to engage consumers, who trust AI tools like ChatGPT and Gemini for shopping decisions. Zainab Hussain, an e-commerce strategist, joins us to shed light on how Pattern's new AI-powered tools are poised to
In a world increasingly driven by technology, eCommerce and smart retail have emerged as game-changers with the potential to redefine shopping paradigms. The fusion of advanced technologies such as augmented reality (AR), artificial intelligence (AI), and virtual reality (VR) into these domains is
The ever-evolving landscape of artificial intelligence and international trade dynamics presents a compelling narrative for evaluating tech giants, with Alibaba standing prominently in the spotlight. Alibaba's strategic initiatives channel AI advancements and navigate complex trade environments,
In today's rapidly evolving technological landscape, the role of Artificial Intelligence (AI) is paramount, particularly within the e-commerce industry. As AI technology permeates various facets of business, a crucial question looms—are organizations poised to bridge the performance gap that