Can Online Retailers Outsmart the Surge in Account Takeover Fraud?

September 26, 2024

The significant rise of retail fraud, particularly account takeover fraud, has been troubling online retailers in sectors such as fashion and luxury goods. Data from Cifas, the UK’s leading fraud prevention service, shows a staggering 142% increase in cases filed to the UK’s National Fraud Database (NFD) during the first half of 2024 compared to the same period in 2023. This surge poses a considerable challenge, hitting retailers of high-value items like designer watches and luxury apparel the hardest. As criminals become more sophisticated, the task of detecting and mitigating fraud has never been more critical.

Account takeover fraud, where criminals exploit compromised personal data to hijack existing customer accounts, is now the second most prevalent threat, only behind online payment fraud. This type of fraud involves gaining access to large numbers of consumer accounts using sensitive information and swiftly moving on before detection. Fashion and luxury items are especially at risk due to their high resale value. Often, attackers will change security details on compromised accounts to prevent legitimate users from regaining access. Additionally, they may add digital wallet services to facilitate further fraudulent purchases.

Growing Threats

Phishing attacks remain a favored tactic among fraudsters. Creating fake websites and spoof communications that mimic reputable fashion brands, they deceive consumers into sharing sensitive information. The rise of automated attacks is also a growing concern for retailers. Bots programmed for “credential stuffing” are particularly damaging, using stolen login information to gain unauthorized access to accounts. These bots can mimic human behavior, thereby making detection more challenging for standard security measures.

The most affected demographic by this trend consists of consumers aged 30-50, who account for 56% of the facility takeover fraud filings in the first half of 2024. This age group is likely targeted due to their established credit profiles and higher spending power in the fashion and luxury market. The increasing frequency and sophistication of these attacks underscore the need for heightened security measures and ongoing vigilance.

Collaborative Efforts and Advanced Security

The sharp rise in retail fraud, especially account takeover fraud, is alarming for online retailers in sectors like fashion and luxury goods. According to Cifas, the UK’s foremost fraud prevention service, cases reported to the UK’s National Fraud Database (NFD) surged by an astonishing 142% in the first half of 2024 compared to the same timeframe in 2023. This spike presents a significant challenge, hitting sellers of high-end items such as designer watches and luxury apparel the hardest. As criminals get more sophisticated, detecting and mitigating fraud has become increasingly critical.

Account takeover fraud, where criminals use stolen personal data to hijack existing customer accounts, is now the second most common threat, trailing only online payment fraud. Fraudsters access numerous consumer accounts with sensitive information and move quickly to avoid detection. High-value fashion and luxury items are particularly vulnerable due to their high resale value. Often, attackers alter security details on compromised accounts to block legitimate users and may add digital wallet services to facilitate further fraudulent activities.

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