Press Ganey Forsta, a leader in experience measurement and analytics, has acquired InMoment, a company known for its cutting-edge customer experience technology. This strategic acquisition aims to blend the capabilities of both organizations to improve experience technology by integrating employee,
In the ever-evolving landscape of e-commerce and retail marketing, Zainab Hussain stands out as a leading voice. With a deep understanding of customer engagement and operations management, she offers valuable insight into the shift towards partner-led marketing, as well as the successes and
In a decisive move to enhance the checkout experience at convenience stores, PAR Retail has acquired GoSkip from Standard AI, marking a pivotal moment in both companies' strategic directions. GoSkip, a leader in self-service checkout technology, has been a staple in various convenience stores,
The Analytics Unite event in Chicago has brought together top leaders and innovators from consumer-packaged goods (CPG) and retail sectors to explore how companies can master omnichannel excellence. With prominent figures from PepsiCo, Mead Johnson Nutrition, and Schnuck Markets in attendance, the
In an era where consumer engagement is paramount, the proliferation of AI-driven personalized advertising is reshaping how brands connect with audiences. This transformation is rooted in the use of sophisticated algorithms and vast data sets to tailor advertising experiences to individual
With an impressive track record in e-commerce strategy, customer engagement, and operations management, Zainab Hussain has carved out a niche in the retail world. Her insights are invaluable, particularly when discussing the trajectory and future of innovative companies like Ryft. In this
