Customer Analytics

Fossil's AI-Powered Strategy Boosts E-commerce with 26% Less Cart Abandonment
Customer Engagement Fossil's AI-Powered Strategy Boosts E-commerce with 26% Less Cart Abandonment

Adopting cutting-edge technology is often the gateway to significant performance improvements, and Fossil Group’s Canadian subsidiary is a testament to this transformative approach. By integrating Metrical's AI-powered solution, Fossil has successfully enhanced their e-commerce performance, r

How Will AI Transform Briscoe Group's Retail Operations and Outcomes?
Customer Engagement How Will AI Transform Briscoe Group's Retail Operations and Outcomes?

The Briscoe Group, a leading retail conglomerate in New Zealand, has taken a significant step by partnering with Impact Analytics to enhance its forecasting and inventory management capabilities. This collaboration marks a pivotal advancement in the Briscoe Group's strategy, leveraging

Briscoe Group Partners with AI for Advanced Retail Inventory Management
Customer Engagement Briscoe Group Partners with AI for Advanced Retail Inventory Management

In an ambitious move to sharpen its operational edge, the Briscoe Group, a major retail player in New Zealand, has formed a partnership with Impact Analytics. This collaboration seeks to leverage the power of artificial intelligence (AI) to overhaul forecasting and inventory management, setting a

Is High-Street Retail Ready for AI-Powered Customer Data Analysis?
Customer Engagement Is High-Street Retail Ready for AI-Powered Customer Data Analysis?

The retail sector is on the cusp of a digital revolution, marked by the increasing adoption of AI-powered data collection technologies. As high-street stores seek to stay competitive in an evolving market, they are turning to innovations like 3D LiDAR and eye-tracking to deepen their understanding

How Is AI-Powered Data Collection Transforming Physical Retail?
Customer Engagement How Is AI-Powered Data Collection Transforming Physical Retail?

AI-powered data collection is revolutionizing physical retail, particularly in high-street stores. While digital tracking has become commonplace online, its infiltration into brick-and-mortar settings opens up new vistas and poses new challenges. The shift from online to offline tracking raises

How Are Big Data and Predictive Analytics Transforming Retail?
Customer Engagement How Are Big Data and Predictive Analytics Transforming Retail?

The retail industry is experiencing a transformative shift driven by technological advancements, particularly Big Data and predictive analytics. These technologies are revolutionizing how retailers operate and interact with customers, enabling businesses to gain profound insights, optimize

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