Customer Analytics

Conagra Unveils 2025 Snacking Trends and Bold Flavors
Tech & Innovation Conagra Unveils 2025 Snacking Trends and Bold Flavors

In a nation where snacking has become a daily ritual for millions, the U.S. market stands as a colossal $148.6 billion industry, shaping how consumers interact with food. Imagine a world where a quick bite between meetings or a late-night nibble isn’t just sustenance but a cultural statement,

Why Are CX Benchmarking Practices Failing in 2026?
Customer Engagement Why Are CX Benchmarking Practices Failing in 2026?

As businesses strive to enhance customer experience (CX) in an increasingly competitive landscape, the tools and strategies meant to measure success are coming under intense scrutiny, revealing significant flaws that need urgent attention. Looking ahead to 2026, it’s becoming alarmingly clear that

Can AI Personalization End Customer Rage and Irritation?
Customer Engagement Can AI Personalization End Customer Rage and Irritation?

In today’s fast-paced digital landscape, customer frustration often erupts over seemingly small but persistent annoyances—think endless phone menus or irrelevant marketing emails that clog inboxes daily. Despite technology’s promise to streamline experiences, many consumers still find themselves

Kyle Peterson's AI-Driven Digital Shift at Summit Hill Foods
Tech & Innovation Kyle Peterson's AI-Driven Digital Shift at Summit Hill Foods

In an era where digital innovation is reshaping industries at an unprecedented pace, the food sector is witnessing a remarkable transformation through strategic leadership and cutting-edge technology, particularly at Summit Hill Foods. Known for iconic brands like Better Than Bouillon and The

Why Is Your AI Marketing Strategy Failing and How to Fix It?
Customer Engagement Why Is Your AI Marketing Strategy Failing and How to Fix It?

Artificial Intelligence (AI) holds transformative potential for marketing, promising to revolutionize how brands connect with consumers, yet many companies are struggling to see the expected results from their investments. According to IDC’s Worldwide Artificial Intelligence Spending Guide, the

Why Does Attitude Matter More Than Words in Customer Service?
Customer Engagement Why Does Attitude Matter More Than Words in Customer Service?

Imagine a scenario where a customer, already frustrated by a delayed flight, reaches out to a support line only to be met with a robotic recitation of policy rather than a genuine attempt to help, highlighting a critical truth in customer service. This kind of interaction, unfortunately common,

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