Customer Analytics

Listrak and Rivo Integration – Review
Customer Engagement Listrak and Rivo Integration – Review

In today's retail landscape, where customer acquisition costs continue to soar, retaining loyal customers has become a critical challenge for brands aiming to sustain growth, and imagine a scenario where a one-time buyer slips through the cracks due to a lack of personalized engagement, costing a

AI in Retail Innovation – Review
Tech & Innovation AI in Retail Innovation – Review

Imagine a retail landscape where every customer interaction is perfectly tailored, inventory never runs out unexpectedly, and businesses predict market shifts with uncanny accuracy, creating a seamless shopping experience. This is no longer a distant vision but a reality shaped by artificial

European B2B CX Benchmark: Key Trends for 2025-2026
Customer Engagement European B2B CX Benchmark: Key Trends for 2025-2026

Setting the Stage for B2B CX in Europe Imagine a European market where a single misstep in customer experience can cost a B2B company up to 40% of its client satisfaction ratings, directly impacting revenue and loyalty in a fiercely competitive landscape. This stark reality underscores the critical

Enterprise CX Voice Trends: Cloud, AI, and Security Focus
Customer Engagement Enterprise CX Voice Trends: Cloud, AI, and Security Focus

Imagine a multinational corporation struggling to manage customer interactions across dozens of countries, where outdated phone systems lead to dropped calls and frustrated clients, a scenario all too common as enterprises grapple with the rapid evolution of voice technologies in customer

Why Do Conversational Surveys Yield 8x Richer Data?
Customer Engagement Why Do Conversational Surveys Yield 8x Richer Data?

I'm thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist with deep expertise in customer engagement and operations management. With her finger on the pulse of modern retail and research methodologies, Zainab offers unique insights into how conversational surveys are

How Does a Payment Brand Bridge Japan and Vietnam's Cultures?
E-Commerce How Does a Payment Brand Bridge Japan and Vietnam's Cultures?

In a dynamic move that underscores the growing cultural and economic ties between Japan and Vietnam, a leading global payment brand has introduced a fresh brand message aimed at resonating deeply with Vietnamese consumers. This strategic initiative seeks to transform the perception of a financial

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