A new survey by Vida reveals a significant shift in small and mid-sized businesses (SMBs) adopting AI-powered voice agents. The nationwide survey highlights that businesses incorporating AI voice solutions report enhanced revenue, improved customer engagement, and a stronger market position as
In today's rapidly evolving digital landscape, maintaining an exceptional customer experience (CX) is pivotal for any business. Artificial Intelligence (AI) has emerged as a game changer, offering unprecedented solutions for improving CX. As more organizations strive to incorporate AI into their
In a rapidly evolving digital landscape, where personalization shapes consumer expectations, Etsy stands at the forefront by integrating artificial intelligence (AI) into its platform's fabric. The company's efforts, especially highlighted during its recent earnings call, reveal a strategic focus
In the dynamic realm of e-commerce and digital marketing, integrations that simplify operations while enhancing customer engagement are invaluable. Zainab Hussain, an experienced e-commerce strategist, dives deep into the significance of the recent partnership between Wix and ActiveCampaign. This
Fullpath has teamed up with Urban Science to integrate defection data into its Customer Data Platform (CDP), marking a notable milestone in enhancing customer engagement and retention strategies for automotive dealerships. This strategic collaboration allows Fullpath to enrich customer profiles
With extensive experience in e-commerce strategy and customer engagement, Zainab Hussain brings a unique perspective to the evolving intersection of marketing and technology. Today, she sheds light on how Compass Marketing Intelligence is transforming the way businesses leverage their data for
