What happens when billions of dollars in traditional advertising fail to capture consumer attention in a world dominated by social media, and retail giants face the stark reality that the old playbook of pricey campaigns and impersonal ads is crumbling? Enter Duel, a trailblazing Brand Advocacy
Redefining Digital Transactions in a Shifting Landscape In today’s digital marketplace, a staggering statistic reveals the urgency for innovation: over 60% of online shopping carts are abandoned due to cumbersome checkout processes and fragmented consumer journeys, representing billions in lost
Setting the Stage for Loyalty Innovation In an era where customer retention can make or break a business, loyalty programs have emerged as vital tools for fostering engagement, yet many companies struggle with extracting actionable insights from overwhelming data, leading to significant
I'm thrilled to sit down with Zainab Hussain, our esteemed retail expert and e-commerce strategist, who brings a wealth of experience in customer engagement and operations management. With a keen eye for what makes businesses connect with their audiences, Zainab has helped countless companies
In a nation where snacking has become a daily ritual for millions, the U.S. market stands as a colossal $148.6 billion industry, shaping how consumers interact with food. Imagine a world where a quick bite between meetings or a late-night nibble isn’t just sustenance but a cultural statement,
As businesses strive to enhance customer experience (CX) in an increasingly competitive landscape, the tools and strategies meant to measure success are coming under intense scrutiny, revealing significant flaws that need urgent attention. Looking ahead to 2026, it’s becoming alarmingly clear that
