Global advances in digital technologies continue to shape economies, and within the Gulf Cooperation Council (GCC) region, such transformations are particularly pronounced. As e-commerce rapidly integrates with global marketplaces, capturing precise data on these interactions has become imperative
The rapid advancement of artificial intelligence (AI) is ushering in a revolutionary era for convenience store operations, fundamentally reshaping processes and enhancing customer experience. As AI becomes more accessible and increasingly affordable, even small operators are leveraging these tools
In the rapidly evolving world of digital marketing, Zainab Hussain stands out with her extensive experience in e-commerce and customer engagement. As an expert strategist, Zainab delves into the intricacies of social media's role in shaping modern marketing strategies. In this interview, she shares
As the global retail landscape undergoes significant transformation, the role of automation in reshaping operations and customer experiences cannot be overstated. Retail automation encompasses a wide array of advanced technologies, including self-checkout systems, vending machines, electronic shelf
In the consumer-driven marketplace that continues to expand with technological advancements, retailers face formidable challenges and exciting opportunities to transform their services through the integration of omnichannel experiences and personalized interactions. These innovations aim to
In today's fast-paced retail environment, overcoming disruptions such as tariffs and trade policies requires strategic expertise. Zainab Hussain, an e-commerce strategist specializing in customer engagement and operations management, shares her insights on navigating these challenges with digital
