Crisp, a pioneer in retail data collaboration, has made significant strides with the recent acquisition of two UK-based companies, Atheon Analytics and ClearBox Analytics. These strategic moves aim to enhance and solidify Crisp's position in both the US and UK retail markets. The acquisitions bring
The world of retail is undergoing a dramatic transformation, significantly influenced by the rapid advancement and strategic utilization of retail media. This remarkable shift is not confined to the digital realm alone but spans across the conventional physical store environments, creating a
In a marketplace where brands jostle for attention, the question arises: How can a well-established cereal brand like Special K carve out a dominant position against escalating private label competition? The answer lies in the unexpected power of artificial intelligence (AI) to decode consumer
Short introduction Retail expert Zainab Hussain is an e-commerce strategist with extensive experience in customer engagement and operations management. In this interview, she delves into the groundbreaking collaboration between Les Mains Bleues and Li & Fung, shedding light on the innovative Trend
In today's dynamic B2B landscape, understanding buyer behavior is crucial for driving successful engagements. We have the privilege of speaking with Zainab Hussain, an e-commerce strategist specializing in customer engagement and operations management, who will share insights drawn from the 2024
In today's fast-paced e-commerce landscape, a strong innovation strategy fueled by consumer insights is crucial. We turn to Zainab Hussain, an e-commerce strategist celebrated for her deep understanding of customer engagement and operations management, to shed light on the significance of early
