Today, we’re thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist with deep expertise in customer engagement and operations management for consumer goods companies. With a career dedicated to navigating the complexities of modern supply chains, Zainab has helped brands harness
Imagine a marketing landscape where predictive insights into customer behavior are just a few SQL queries away, even for teams with limited data science expertise. In today’s data-driven world, businesses grapple with the challenge of personalizing campaigns at scale while optimizing every dollar
I'm thrilled to sit down with Zainab Hussain, our esteemed retail expert and e-commerce strategist, who brings a wealth of experience in customer engagement and operations management. Today, we’re diving into the exciting world of sales enablement technology, focusing on the recent AI-driven
What happens when a customer, desperate to resolve a billing mistake, is stuck in an endless loop of chatbot responses that miss the mark entirely? This frustrating scenario plays out daily across digital platforms, highlighting a critical tension in modern customer experience (CX). As artificial
In an era where customer expectations are soaring to unprecedented heights, businesses are under immense pressure to deliver seamless, personalized experiences that stand out in a crowded market, and the contact center industry, once reliant on traditional communication methods, is undergoing a
Setting the Stage for Retail Security Innovation Imagine walking into a supermarket, unaware that a sophisticated system is scanning your face to ensure store safety and smooth transactions, a reality now for shoppers at Sheng Siong in Singapore. As a leading supermarket chain, Sheng Siong has
