The rapidly evolving landscape of marketing and retail demands innovative solutions and foresight. At the forefront of this transformation at AB InBev is Karthik Mallapragada Gurunadha, whose tenure has marked significant strides in the realm of data-driven marketing and retail analytics. Karthik’s
The landscape of the retail industry is changing rapidly due to the incorporation of artificial intelligence (AI) and automation. These technological advancements are not only transforming traditional digital domains but are also making a significant impact in physical retail environments. At the
In the ever-evolving landscape of retail, the integration of Artificial Intelligence (AI) and Radio Frequency Identification (RFID) technologies is emerging as a game-changer. Both technologies independently offer significant benefits, but their combined application presents transformative
The retail industry is undergoing a technological revolution, with artificial intelligence (AI) at the forefront of this transformation. Traditional inventory management methods have often led to inefficiencies, waste, and missed opportunities, but this was considered the norm for years. However,
Ikea has embarked on an innovative venture to expand its sustainability mission by introducing an online secondhand marketplace, dubbed Ikea Preowned. This trial is being conducted exclusively in Oslo and Madrid with ambitions of tapping into the growing secondhand furniture market while
Ikea’s commitment to leveraging advanced technology for operational efficiency is vividly illustrated in its recent expansion of AI-powered drone deployments. Initially tested in Belgian retailers' Winterslag fulfillment center, these drones are set to be rolled out across multiple locations,
