In a world where customer expectations soar higher every day, businesses grapple with a startling reality: despite billions invested in automation, satisfaction scores have hit a historic low, with the American Customer Satisfaction Index at 76.9 in Q2 of this year, reflecting widespread
Artificial Intelligence (AI) holds transformative potential for marketing, promising to revolutionize how brands connect with consumers, yet many companies are struggling to see the expected results from their investments. According to IDC’s Worldwide Artificial Intelligence Spending Guide, the
Imagine walking into a grocery store where every shelf is stocked precisely with items you’re likely to buy, prices adjust dynamically to stay competitive, and your online order is ready for pickup in under two hours. This isn’t a distant dream but a reality shaped by artificial intelligence (AI)
Today, we’re thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist with a deep background in customer engagement and operations management. With her finger on the pulse of digital retail trends, Zainab offers invaluable insights into the shifting landscape of online shopping.
Short introduction I’m thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist and retail expert with a deep understanding of customer engagement and operations management. Today, we’re diving into the fascinating world of AI in marketing, focusing on how innovative tools are
Imagine a customer service interaction where a chatbot not only resolves a technical issue in seconds but also detects frustration in a user's tone, offering a compassionate response that turns dissatisfaction into loyalty. This scenario, once a distant dream, is now a tangible reality thanks to
