Customer Engagement

Overview of the U.S. Holiday Retail Landscape The holiday season stands as a cornerstone of the U.S. retail industry, driving nearly 19% of annual retail revenue and serving as a critical barometer for economic health, while consumer spending accounts for approximately 70% of the nation's GDP. The

I'm thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist and retail expert with a wealth of experience in customer engagement and operations management. With her deep understanding of the challenges service professionals face, Zainab offers invaluable insights into navigating

In an era where customer expectations shape the competitive landscape, a startling trend has emerged: customer experience (CX) scores are on a downward trajectory across major industry benchmarks, prompting urgent reflection among business leaders. This decline, reflected in metrics like

As an e-commerce strategist with a wealth of experience in customer engagement and operations management, Zainab Hussain brings a unique perspective to the evolving landscape of customer experience (CX). With AI reshaping contact centers and redefining service delivery, Zainab offers deep insights

In a bustling digital era, a single glitch can turn a loyal customer into a vocal critic, and imagine a family settling in for movie night, only for their streaming service to freeze at the climactic scene, leaving frustration to mount as they wait for a fix that never comes. What if the platform

The Rise of AI in the Digital Shopping Landscape The digital commerce arena is undergoing a seismic shift, driven by artificial intelligence (AI), which has swiftly become a cornerstone of how consumers interact with online retail environments. As of this year, AI's influence extends beyond mere