Customer Engagement

Setting the Stage for Smarter Transactions Imagine a gig worker in a bustling city, finishing a long day of deliveries, only to wait days or even weeks for their hard-earned payment due to outdated payout systems, a frustratingly common scenario that underscores a critical pain point in today’s

In today’s rapidly evolving business landscape, delivering exceptional customer experience (CX) while scaling operations remains a significant challenge for companies of all sizes, and Ty Givens, the Founder and CEO of CX Collective, brings a wealth of knowledge to this complex issue. Drawing from

Imagine a world where every interaction with a brand on a mobile device feels uniquely personal, seamlessly integrated, and instantly actionable—yet, for many companies, this remains an elusive goal due to fragmented tools and data silos that hinder effective engagement. In an era where consumers

Imagine a small town where local businesses are the heartbeat of the community, driving economic growth and fostering a sense of belonging through exceptional service and innovation. In Bowling Green, Ohio, this vision comes to life each year as the Chamber of Commerce prepares to honor the best of

In today's retail landscape, where customer acquisition costs continue to soar, retaining loyal customers has become a critical challenge for brands aiming to sustain growth, and imagine a scenario where a one-time buyer slips through the cracks due to a lack of personalized engagement, costing a

Marketing holds immense potential to drive business growth, yet countless companies find their efforts falling short of expectations, often leaving decision-makers frustrated and resources depleted. The root of this persistent issue frequently lies in a fundamental misunderstanding between two