In today's retail industry, the challenge of maintaining customer loyalty has become increasingly complex, and industry leaders are experimenting with new mechanisms to retain customers. Best Buy CEO Corie Barry has identified a significant trend showing that consumers have become less brand
The fashion industry is a dynamic and ever-evolving landscape, heavily influenced by the changing seasons. For affiliates, understanding and leveraging these seasonal trends can be a game-changer in maximizing revenue and engagement. By tapping into the ebb and flow of fashion's ever-changing
The luxury ecommerce landscape is undergoing a seismic shift, with multi-brand platforms facing an existential crisis. This disruption is evident in recent events, such as the acquisition of Yoox Net-A-Porter (YNAP) by Mytheresa and the near collapse of Farfetch, followed by its rescue by Coupang.
The rapid rise of Retail Media Networks (RMNs) has significantly impacted the digital advertising sector, particularly affiliate marketing. RMNs, retailer-led media programs, offer targeted advertising opportunities to brands by leveraging extensive customer data and proximity to purchasing points.
Smart mirrors are transforming the retail landscape by merging virtual reality with traditional shopping, creating an innovative, engaging, and highly convenient experience. This technology benefits consumers by offering a time-saving and personalized shopping journey while providing significant
The burgeoning e-commerce market in Africa is projected to surpass $75 billion by 2025, yet its growth is hindered by significant logistic challenges such as fragmented infrastructure, inconsistent delivery networks, and high logistic costs. In this context, Amazon's world-renowned logistics
In the rapidly evolving retail landscape, companies are increasingly turning to technology to enhance customer engagement and streamline operations. These strategic moves and technological investments made by several prominent retail and tech companies are reshaping the industry in significant
In a significant move that is set to reshape the luxury retail landscape, Saks Global has successfully completed its $2.7 billion acquisition of the Neiman Marcus Group. This acquisition brings several prestigious luxury retailers, including Saks Fifth Avenue, Saks Off 5th, Neiman Marcus, and
The fast fashion industry in India is experiencing a remarkable growth trajectory, with the market projected to expand by 30-40% in 2024. Currently valued at $10 billion, it is expected to reach $50 billion by FY31. Despite this rapid progress, fashion companies face significant challenges,
Travelers frequently face uncertainty regarding how many reward points they will earn from ticket purchases, often leaving them frustrated and seeking clarity during the booking process. Addressing this concern, ATPCO has introduced a new flight-shopping display that includes the Loyalty and
