Our Retail expert, Zainab Hussain, is an e-commerce strategist with a wealth of experience in customer engagement and operations management. Today, she shares her insights on Lowe’s innovative new AI tool, the Mylow Companion, and reflects on its transformative impact on the retail landscape. Who
In today's rapidly advancing technological landscape, businesses are constantly seeking innovative ways to streamline operations and enhance customer satisfaction. Artificial intelligence (AI) has emerged as a powerful tool within this dynamic environment, revolutionizing various aspects of
Lallemand, a worldwide leader in industrial biotechnology, has undergone a vital digital transformation, enhancing its commerce capabilities within North America's baking sector through a partnership with commercetools and EPAM. Established in the late 19th century, Lallemand traditionally relied
Zainab Hussain, an e-commerce strategist with expertise in customer engagement and operations management, brings a wealth of knowledge to the realm of digital analytics. Today, she shares insights on Quantum Metric’s latest innovations and the future of digital customer experiences. Can you tell us
The influence of zillennials—consumers born between 1991 and 1999—is proving to be a transformative force in the modern retail landscape. Known for their unique values and distinctive habits, this demographic is driving significant changes in how businesses approach brand engagement and
Modern B2B customers demand seamless, responsive, and value-laden interactions at every stage of their partnership. Meeting these elevated expectations is essential for enhancing customer satisfaction and has a direct impact on a company’s bottom line. Research has shown that companies delivering
