Service

Modern Metrics Are Replacing the Net Promoter Score
Customer Engagement Modern Metrics Are Replacing the Net Promoter Score

The executive dashboard glowed with a reassuringly positive number, a testament to a customer base seemingly content and loyal, yet renewal contracts were unexpectedly failing to materialize and quiet attrition was beginning to erode the company's foundation. This scenario, once an anomaly, has

Modernize Workflows, Not Just Applications
Customer Engagement Modernize Workflows, Not Just Applications

In the world of enterprise modernization, a frustrating paradox has emerged: companies pour millions into new cloud platforms and SaaS applications, only to find their core operational struggles persist. To help us understand why this happens and explore a more effective path forward, we're joined

Is Your Bank Charging for Once-Free Services?
Customer Engagement Is Your Bank Charging for Once-Free Services?

The foundational promise of a straightforward banking relationship, where basic services were included as a matter of course, is quietly being rewritten by financial institutions across the country. A significant and growing trend sees banks methodically introducing monthly fees for a wide array of

How to Turn Customer Feelings Into Business Results
Customer Engagement How to Turn Customer Feelings Into Business Results

Enterprises today are inundated with vast quantities of data and sophisticated analytical models, yet many struggle to produce outcomes that customers can actually feel. This disconnect highlights a critical shortfall that is not a modeling problem but an execution problem at its core. Recent

AI Drives the Top Ecommerce Trends for 2026
Tech & Innovation AI Drives the Top Ecommerce Trends for 2026

In a retail landscape transformed by economic shifts and evolving consumer habits, the role of artificial intelligence has moved from a novel curiosity to a cornerstone of modern ecommerce. To understand the currents shaping 2026, we sat down with Zainab Hussain, an e-commerce strategist with deep

Can Synthetic Empathy Build Real Customer Trust?
Customer Engagement Can Synthetic Empathy Build Real Customer Trust?

A customer’s meticulously planned vacation unravels due to a canceled flight, and in their moment of distress, they are met with a chatbot that perfectly mirrors their language of frustration, yet offers no tangible solution. This scenario is no longer a futuristic hypothetical; it is an

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