The digital transformation of the retail and e-commerce sectors has led to significant changes in how businesses engage with customers. One pivotal strategy that has emerged from this transformation is gamification. Far more than a fleeting trend, gamification has become a robust method for
Jacksons Food Stores, a key player in the convenience and fuel retailing industry, is leveraging technological advancements to revolutionize its customer loyalty programs. In collaboration with Bounteous x Accolite and PAR Retail, the company has launched a state-of-the-art digital experience and a
Traveling presents both excitement and expenses. Smart travelers across America have woven loyalty programs and reward points into the fabric of their travel planning. The recent Wakefield Research for Barclays US Consumer Bank's Travel Rewards and Loyalty Report illuminates how these programs are
The landscape of customer engagement is ever-evolving, witnessing a transformative shift from simple, transaction-based loyalty systems to sophisticated, digitally-driven programs. These program advancements are shaped by technological progression and an "always-on" consumer mindset, necessitating
Persistent Threats to Retail Gift Cards Despite escalating defenses in cybersecurity, major U.S. retail corporations are currently grappling with a relentless wave of cyberattacks orchestrated by a sophisticated group known by the alias STORM-0539—also referred to as Atlas Lion. These
In the wake of the pandemic, the retail landscape has changed, making the cultivation of store brand loyalty even more vital. This loyalty transcends mere customer contentment and is a pivotal factor in driving sales and increasing the long-term value brought by consumers. With altered shopping
