The landscape of affiliate marketing and retail media has undergone significant transformation over the past decade. With the rise of retail media networks and the increasing importance of first-party data, both retailers and brands are presented with new opportunities to enhance their marketing
Generative AI is revolutionizing numerous sectors, and retail is no exception. Its applications in this field range from refining the online shopping experience to personalizing products and much more, impacting both physical and online retail. This transformation aims to enhance customer
As we approach 2025, businesses must evolve their loyalty strategies to keep pace with the changing expectations and demands of their customers. Traditional loyalty programs that relied heavily on points and discounts are no longer sufficient to foster strong connections with today's savvy
Metro is set to expand its Moi Rewards loyalty program to Ontario on October 24, following a successful introduction in Quebec and New Brunswick last year. This initiative is part of an increasing trend among retailers to leverage loyalty programs for customer retention and acquisition. According
In a dynamic landscape marked by rapid technological advancements and evolving consumer expectations, Ulta Beauty and Stripe are making headlines with their ambitious growth strategies. Both companies are charting aggressive expansion plans, revealing underlying trends shaping the retail and
Poundland has announced the nationwide rollout of its new rewards app, Poundland Perks, following a successful trial in approximately 100 stores across the Isle of Wight, Northern Ireland, and Scotland. The groundbreaking app, now available on Google Play and Apple App Stores, promises to deliver
