Millennials, now a dominant force in the housing market, are driving significant changes in the home retail industry, reshaping how homeowners purchase and decorate their living spaces. With their distinctive buying behaviors and preferences, millennials are prioritizing personalization and digital
The retail industry in South Africa is undergoing a significant transformation thanks to the rise of Group Purchasing Organizations (GPOs). These organizations provide a compelling alternative for independent retailers who face the constant challenge of competing with large retail chains. By
In this interview, we welcome Zainab Hussain, an e-commerce strategist with extensive experience in customer engagement and operations management. Today's discussion will revolve around the challenges and responses of retailers given the current economic uncertainties in 2025. We will delve
As the marketing landscape continuously evolves, artificial intelligence (AI) is proving to be a game-changer with its remarkable ability to predict customer behavior and enhance engagement in unprecedented ways. In an increasingly competitive market, retaining customers has become more crucial
As digital advancements shape various sectors, tourism is equally poised for transformation through the capabilities of artificial intelligence (AI). With a potential akin to the Internet’s meteoric rise in the 1990s, AI in tourism promises to redefine customer experiences, streamline operations, a
In today's polarized world, brands are finding it increasingly challenging to retain and build customer loyalty. Amidst the complexity, focusing on community building, local engagement, and emotional appeal is becoming essential. By fostering a sense of belonging, connecting with customers
