Customer Analytics

Kyle Peterson's AI-Driven Digital Shift at Summit Hill Foods
Tech & Innovation Kyle Peterson's AI-Driven Digital Shift at Summit Hill Foods

In an era where digital innovation is reshaping industries at an unprecedented pace, the food sector is witnessing a remarkable transformation through strategic leadership and cutting-edge technology, particularly at Summit Hill Foods. Known for iconic brands like Better Than Bouillon and The

Why Is Your AI Marketing Strategy Failing and How to Fix It?
Customer Engagement Why Is Your AI Marketing Strategy Failing and How to Fix It?

Artificial Intelligence (AI) holds transformative potential for marketing, promising to revolutionize how brands connect with consumers, yet many companies are struggling to see the expected results from their investments. According to IDC’s Worldwide Artificial Intelligence Spending Guide, the

Why Does Attitude Matter More Than Words in Customer Service?
Customer Engagement Why Does Attitude Matter More Than Words in Customer Service?

Imagine a scenario where a customer, already frustrated by a delayed flight, reaches out to a support line only to be met with a robotic recitation of policy rather than a genuine attempt to help, highlighting a critical truth in customer service. This kind of interaction, unfortunately common,

How Does Automated Call Monitoring Boost Customer Experience?
Customer Engagement How Does Automated Call Monitoring Boost Customer Experience?

Today, we’re thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist and retail expert with a deep background in customer engagement and operations management. With years of experience in leveraging technology to enhance customer interactions, Zainab has become a go-to voice in

Why Is App-Based Ecommerce Outpacing Website Traffic?
Tech & Innovation Why Is App-Based Ecommerce Outpacing Website Traffic?

Today, we’re thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist with a deep background in customer engagement and operations management. With her finger on the pulse of digital retail trends, Zainab offers invaluable insights into the shifting landscape of online shopping.

How Is Unilever Redefining Marketing with AI Innovation?
Tech & Innovation How Is Unilever Redefining Marketing with AI Innovation?

Short introduction I’m thrilled to sit down with Zainab Hussain, a seasoned e-commerce strategist and retail expert with a deep understanding of customer engagement and operations management. Today, we’re diving into the fascinating world of AI in marketing, focusing on how innovative tools are

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