In a marketplace where brands jostle for attention, the question arises: How can a well-established cereal brand like Special K carve out a dominant position against escalating private label competition? The answer lies in the unexpected power of artificial intelligence (AI) to decode consumer
Short introduction Retail expert Zainab Hussain is an e-commerce strategist with extensive experience in customer engagement and operations management. In this interview, she delves into the groundbreaking collaboration between Les Mains Bleues and Li & Fung, shedding light on the innovative Trend
Zainab Hussain, an e-commerce strategist specializing in customer engagement and operations management, is known for her innovative strategies in improving customer experience. In this engaging interview, she shares valuable insights on designing and implementing successful customer insights
Artificial Intelligence (AI) has revolutionized various sectors, with one of the most significant impacts seen in customer experience (CX). Companies are now able to leverage AI to provide deeper insights into customer behavior and preferences, thereby enhancing targeting and personalization
In today's dynamic B2B landscape, understanding buyer behavior is crucial for driving successful engagements. We have the privilege of speaking with Zainab Hussain, an e-commerce strategist specializing in customer engagement and operations management, who will share insights drawn from the 2024
In today's fast-paced e-commerce landscape, a strong innovation strategy fueled by consumer insights is crucial. We turn to Zainab Hussain, an e-commerce strategist celebrated for her deep understanding of customer engagement and operations management, to shed light on the significance of early
