Introduction to the Review The consumer goods (CG) sector stands at a pivotal moment where technology is reshaping the very fabric of market dynamics, with Artificial Intelligence (AI) emerging as a game-changer in addressing persistent challenges like consumer uncertainty and operational
What happens when a 150-year-old denim icon decides to dress up in cutting-edge tech? Levi Strauss & Co. is stitching artificial intelligence (AI) into every seam of its business, creating a retail experience that blends timeless style with futuristic innovation. Picture walking into a store where
In the fast-paced world of global trade, where over 90% of goods traverse vast distances by sea, air, land, and rail, the logistics industry stands as the backbone of commerce, yet faces mounting pressure to meet skyrocketing consumer expectations for speed and transparency. A single delayed
Welcome to an insightful conversation with Zainab Hussain, a seasoned e-commerce strategist and retail expert with a deep understanding of customer engagement and operations management. With years of experience helping CPG brands navigate evolving consumer landscapes, Zainab offers a unique
Welcome to an eye-opening conversation with Zainab Hussain, a renowned e-commerce strategist and retail expert with a wealth of experience in customer engagement and operations management. With a keen eye for the nuances of customer experience, Zainab has spent years uncovering the hidden
As consumer shopping habits continue to evolve in a fragmented digital landscape, few understand the art of multi-channel brand building as well as Zainab Hussain. With years of experience as an e-commerce strategist, Zainab has helped countless brands create seamless online and offline experiences
