American Eagle has launched a new affiliate program named "Live Your Life," marking a strategic shift for the denim retailer in deepening its relationship with Gen Z consumers. This program aims to build robust partnerships with creators, transforming them from mere affiliates to integral business
Kevin Plank, the charismatic founder and once-CEO of Under Armour, has returned to the helm of the company at a critical juncture. The organization is grappling with declining revenue, shifting consumer preferences, and fierce competition in the athletic apparel market. Despite a slight positive
Nordstrom has launched the second part of its “Nordstrom for Everything New York” campaign, emphasizing the significance of New York City as a pivotal market for the retailer. This campaign builds on the celebration of the fifth anniversary of Nordstrom's New York flagship store, aiming to
Retail affiliate programs drive revenue and brand growth by leveraging a network of affiliates who promote products or services to their audiences. These affiliates earn commissions on sales generated through their unique referral links, incentivizing them to market the retailer's offerings
Imagining a retail landscape where customer trust breeds organic growth is not difficult. With the rise of digital channels, people often rely on recommendations from their network more than ever before. Building a solid customer referral program is essential for 2025 retail success. The next
E-commerce fraud is an increasingly significant issue as online shopping continues to grow, presenting substantial challenges for businesses in this sector. Encompassing various forms of cybercrime targeting online transactions, e-commerce fraud involves malicious actors who use deceitful methods
