Editorial

How Shopping Behavior Is Transforming During the COVID-19 Pandemic
Editorial How Shopping Behavior Is Transforming During the COVID-19 Pandemic

Many industries have been affected by the COVID-19 pandemic, whose effects are estimated to propagate in the entire decade. It’s a key moment in the history of the modern era when people are beginning to understand the reality of a new virtual world and embrace the implications of social distance.

Craft Captivating Sales Pitches in 3 Steps
Editorial Craft Captivating Sales Pitches in 3 Steps

Many sales pitches are won (or lost!) instantly. This sales presentation tells a brief story about your product, service, or idea in order to capture your prospect’s attention and convince this target that your offering is worth the investment. Put differently, a pitch is the opening stage that

Fashion and Retail—What Will the Future Hold?
Editorial Fashion and Retail—What Will the Future Hold?

In the midst of the Covid-19 pandemic, department stores everywhere are struggling to survive. Since most of them were already losing ground to new digital rivals, they are expected to come out of the crisis on even weaker positions in the market. As sales continue to drop, retailers are forced to

COVID-19 Pandemic Reshaping Retail
Editorial COVID-19 Pandemic Reshaping Retail

As the COVID-19 pandemic has spread from China to Italy, the US, Spain and beyond, it has also affected retailers and businesses across the world. Their first hurdle: closing down brick-and-mortar stores. Yet in such uncertain times, other fears have started to appear on the horizon. Retailers are

The New Retail Paradigm
Editorial The New Retail Paradigm

With the advent of new technologies and trends, the retail industry has undergone massive transformations over the last decade. Today’s retail paradigm is built on a digital foundation—consumers have an entirely new set of behaviors and expectations in regards to shopping. At the same time,

New Retail Opportunities in 2020
Editorial New Retail Opportunities in 2020

Despite last year’s good results, the 2020 outlook for the retail sector is less favorable, especially in the USA. Experts say that uneven performances are to be expected from companies this year, due to intense competition, especially in the mature western markets. One of the key factors for

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