Our Retail expert, Zainab Hussain, is an e-commerce strategist with experience in customer engagement and operations management. What are the major findings of the recent report from Adobe Analytics regarding the adoption of generative AI in e-commerce? The Adobe Analytics report highlighted the
As the significance of ecommerce continues to rise, brands are undergoing a notable shift in their strategies to capitalize on online growth for revenue generation. Ecommerce category management, or eCatman, emerges as an essential approach in this competitive landscape. This modernized form of
In an ambitious attempt to tap into the burgeoning budget retail market, Amazon launched its low-cost e-commerce platform, Amazon Haul, in November 2024. Despite the retail giant's established market presence and consumer trust, Haul has struggled to garner significant traction among U.S.
AI is revolutionizing the retail and e-commerce industries, reshaping everything from how companies manage inventory to how they interact with customers. This transformation is driven by AI's ability to analyze vast datasets, predict trends, and automate routine tasks, offering businesses
Modern retailers are increasingly leveraging technology to streamline their operations and enhance customer experiences. By assembling the ultimate retail tech stack, businesses can significantly improve operational efficiency, boost customer satisfaction, and gain a competitive edge in the dynamic
The rapid evolution of ecommerce tools is ushering in a new era for online merchants, offering innovative solutions to streamline operations, enhance customer experiences, and drive sales. The integration of cutting-edge technologies such as artificial intelligence, augmented reality, and seamless
