Despite being overshadowed by industry giants like Amazon and Walmart, smaller retail media networks (RMNs) are working hard to carve out their share in the rapidly evolving $140 billion global industry. While Amazon and Walmart command 85% of the ad spend, the remaining 15% offers a challenging
India's e-retail sector is undergoing a significant transformation, driven by emerging business models such as trend-first commerce, hyper-value commerce, and quick commerce. This shift is fueled by a youthful, digitally-savvy population and diverse consumer behaviors across the nation. The
In the ever-evolving landscape of online retail, businesses are continually seeking innovative strategies to drive growth and enhance customer experiences. With the relentless competition in the market, retailers are turning to cutting-edge approaches to stand out and capture a larger share of
The strategic collaboration between GoWit and Heureka Group aims to significantly impact the retail media domain in Central and Eastern Europe (CEE). This partnership is set to revolutionize e-commerce experiences, providing substantial advantages to both brands and consumers across the region. By
Our Retail expert, Zainab Hussain, is an e-commerce strategist with experience in customer engagement and operations management. Today, we'll discuss the recent developments in the Philippine e-commerce sector and the measures being taken by the Department of Trade and Industry (DTI) to handle
Target Corporation is setting ambitious growth plans for its third-party marketplace, Target Plus, aiming to boost its gross merchandise value from the current $1 billion to $5 billion within five years. This strategic expansion, detailed during the fourth-quarter earnings call, underscores
