E-Commerce

Real-Time Bidding: Transforming the Fragmented Retail Media Landscape
E-Commerce Real-Time Bidding: Transforming the Fragmented Retail Media Landscape

The retail media sector is currently characterized by a dichotomy where major players like Amazon and Walmart dominate over 80% of all retail media spending. While these giants exert significant control over the market, the landscape is also populated by over 70 competing retail media networks

Is Outsourcing E-Commerce Fulfillment Key to Overcoming Retail Challenges?
E-Commerce Is Outsourcing E-Commerce Fulfillment Key to Overcoming Retail Challenges?

In today's rapidly shifting retail landscape, managing e-commerce fulfillment in-house has become increasingly challenging for brands striving to meet growing consumer demands. A recent survey of 200 retail decision-makers underscores the difficulties faced by modern retail brands as they navigate

Smaller Retail Media Networks Compete Against Giants Amazon and Walmart
E-Commerce Smaller Retail Media Networks Compete Against Giants Amazon and Walmart

Despite being overshadowed by industry giants like Amazon and Walmart, smaller retail media networks (RMNs) are working hard to carve out their share in the rapidly evolving $140 billion global industry. While Amazon and Walmart command 85% of the ad spend, the remaining 15% offers a challenging

Trend-First, Hyper-Value, and Quick Commerce Transform India's E-Retail
E-Commerce Trend-First, Hyper-Value, and Quick Commerce Transform India's E-Retail

India's e-retail sector is undergoing a significant transformation, driven by emerging business models such as trend-first commerce, hyper-value commerce, and quick commerce. This shift is fueled by a youthful, digitally-savvy population and diverse consumer behaviors across the nation. The

Unlocking Growth: The Power of Retail Media and Marketplaces in 2025
E-Commerce Unlocking Growth: The Power of Retail Media and Marketplaces in 2025

In the ever-evolving landscape of online retail, businesses are continually seeking innovative strategies to drive growth and enhance customer experiences. With the relentless competition in the market, retailers are turning to cutting-edge approaches to stand out and capture a larger share of

GoWit and Heureka Group Partner to Transform CEE Retail Media Landscape
E-Commerce GoWit and Heureka Group Partner to Transform CEE Retail Media Landscape

The strategic collaboration between GoWit and Heureka Group aims to significantly impact the retail media domain in Central and Eastern Europe (CEE). This partnership is set to revolutionize e-commerce experiences, providing substantial advantages to both brands and consumers across the region. By

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