In the rapidly evolving landscape of digital payments, Tanzania is emerging as a pivotal hub. Our guest today, Zainab Hussain, an expert in e-commerce strategy, will share insights into Unlimit's strategic moves within this burgeoning market. With vast experience in customer engagement and
AI-driven automation in omnichannel sales has become a pivotal topic in the retail industry. Interpublic Group's launch of Agentic Systems for Commerce (ASC) stands as a technological milestone, boasting enhanced sales optimization capabilities for brands. ASC leverages artificial intelligence and
In an ever-changing economic environment, eCommerce apps are recalibrating their marketing strategies, driven predominantly by shifting budgets across regions and evolving seasonal trends. This evolution is particularly pronounced as marketing executives navigate the intricacies of tariff changes,
Pattern, a leader in global ecommerce acceleration, has taken a strategic step in strengthening its leadership by expanding its board of directors. The inclusion of Sue Taylor and Ann Mather, renowned figures in the financial sphere, is poised to enhance Pattern's strategic initiatives aimed at
In a digital era where mobile commerce is rapidly gaining traction, Button, a leader in mobile optimization and retail media, has made a strategic leap. The company recently secured a pivotal growth investment from PSG. Known for its robust partnerships with software and technology service
In today’s fast-evolving financial landscape, consumers are increasingly leaning toward banks for resolving card disputes, a preference rooted in trust and reliability. Insights from Chargebacks911's Cardholder Dispute Index reveal that cardholders often initiate chargebacks due to convenience and
