Dive into the dynamic world of e-commerce and digital partnerships with Zainab Hussain, our retail expert and an accomplished e-commerce strategist with deep expertise in customer engagement and operations management. In this interview, Zainab shares insights on Unilab’s groundbreaking
I’m thrilled to sit down with Zainab Hussain, a renowned e-commerce strategist with deep expertise in customer engagement and operations management. With years of experience helping brands navigate the evolving landscape of digital communication, Zainab offers unique insights into how mobile-first
Imagine a scenario where a customer abandons an online shopping cart due to a slow checkout process, contacts support for help, and later faces a delayed shipment—yet no single department in the company understands the full scope of this frustrating experience, costing businesses millions annually
In a fiercely competitive U.S. market, where consumer expectations evolve at lightning speed, a striking statistic emerges: true loyalty—defined as repeat purchases without incentives—stands at an impressive 73% among American customers, defying a global decline. This figure underscores a pivotal
Setting the Stage for a Loyalty Crisis In today's fast-paced and hyper-connected business landscape, customer loyalty stands as a cornerstone of sustainable growth, yet a staggering disconnect threatens to unravel corporate strategies across industries. A recent survey by a leading global
The Landscape of Restaurant Loyalty Programs In the fast-casual dining sector, loyalty programs have become a cornerstone for building customer relationships, with nearly 70% of consumers stating they are more likely to frequent brands offering robust reward systems. This trend underscores a
