The landscape of affiliate marketing and retail media has undergone significant transformation over the past decade. With the rise of retail media networks and the increasing importance of first-party data, both retailers and brands are presented with new opportunities to enhance their marketing
Generative AI is revolutionizing numerous sectors, and retail is no exception. Its applications in this field range from refining the online shopping experience to personalizing products and much more, impacting both physical and online retail. This transformation aims to enhance customer
As we approach 2025, businesses must evolve their loyalty strategies to keep pace with the changing expectations and demands of their customers. Traditional loyalty programs that relied heavily on points and discounts are no longer sufficient to foster strong connections with today's savvy
Asda is taking significant steps to improve the shopping experience for its customers by piloting innovative self-service solutions at its Ashton-under-Lyne store in Greater Manchester. The initiative includes a novel self-service returns drop box, allowing shoppers to scan their receipts and place
In response to skyrocketing levels of shop theft and unprecedented violence directed at retail workers, a parliamentary committee has recently thrown its weight behind making assaults on retail workers a standalone offense. This comes as a reaction to the staggering estimate of 17 million
In a move set to revolutionize how creators monetize their content, Target products will now be integrated into Linktree, a platform widely used by influencers to streamline and optimize their recommendations through organized landing pages. This expansion opens up significant revenue opportunities