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Walgreens testing in-store coolers with IoT ad displays

Walgreens testing in-store coolers with IoT ad displays

January 14, 2019

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Retailers have been cautious thus far about deploying Internet of Things technologies and systems. Retail IoT applications represent a potentially huge market, but one with perhaps a long curve, as companies are taking their time figuring out what IoT can do for them, and how well.

In recent years, they have used it mostly in ways that don’t put the technology directly in front of customers, instead leveraging it in the supply chain as part of an inventory tracking architecture or for management of manage in-store environmental systems, for example. Walgreens is among those that have pursued these types of IoT projects, having worked with Riptide IO several years ago on IoT for energy management.

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