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Retailers are Transforming the Digital Experience for Customers

June 25, 2021

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Retailers have innovated at unparalleled speeds over the past year to meet customers’ needs. The pandemic has forced retailers to shift their focus away from maximizing foot traffic within brick-and-mortars to developing and implementing immersive digital experiences both in-store and digitally. This has expedited the growing appetite for retailers to be technology-enabled organizations.

Advancements in consumer technology have also played a role in retailers looking to make the technology of tomorrow happen today. In 2019, Verizon was the first in the world to offer commercial 5G mobile service, and consumers today have many choices of 5G-enabled devices, offering retailers an opportunity to accelerate potential use cases.

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