Tag: shrinking stores

Retail Types, Stores

How J.C. Penney is making stores earn their keep

August 17, 2016

Via: Internet Retailer

J.C. Penney Co. Inc. is serious about making its e-commerce work in concert with its stores. “Omnichannel is not a catchphrase at J.C. Penney,” said CEO Marvin Ellison last week during a conference call with analysts. “It is a strategic […]