Customer Engagement, Customer Experience
November 17, 2022
Via: RIS NewsRetail media networks, or advertising platforms aligned with one specific retailer, are quickly gaining traction in the industry. Top retailers like Amazon and Walmart are investing heavily in these solutions. In fact, according to Merkle, a quarter of retailers received […]
May 20, 2022
Via: Retail TouchPointsUlta Beauty is the latest retailer to launch a retail media network, aiming to tap into the growing pool of ad dollars flowing into closed-loop systems as marketers look beyond search engines and social media in preparation for a cookie-less […]
November 29, 2021
Via: Retail DiveAfter ad spending in e-commerce channels grew almost 50% in 2020, advertisers will increase those allocations by another 27.8% this year, according to eMarketer. Changes in consumer behavior have led brands to spend one in eight digital ad dollars on […]
February 6, 2023
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February 7, 2023
February 7, 2023
February 2, 2023
January 26, 2023
January 24, 2023
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