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Tag: preferences

Customer Engagement, Customer Experience

The Next Generation of Shoppers Needs a Next-Generation Strategy

September 6, 2022

Via: Retail TouchPoints

Your grandma shops online. Many baby boomers do. But for retailers, having an online strategy isn’t enough — especially if it’s an outdated one, and only designed for one generation. A new generation of shoppers, Gen Z, are bending online […]