Customer Engagement, Customer Experience
October 14, 2022
Via: RetailWireThe pop-up model has brought some retailers a lot of success in recent years, so much so that some retail experts see pop-ups as a standard component in the future of retail. Jay Prag, economics professor at the Drucker School […]
June 18, 2021
Via: ChargedIf we had to define a “pop-up” store and understand its true meaning, we could say that it is “a short-lived format that is dedicated to delivering specific brand objectives; whether related to sales, to communications or experiences” (Boustani, 2021b) […]
September 26, 2023
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September 1, 2023
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