Tag: Pinterest

E-commerce, News & Trends, Retail Types

Study: Consumers Warm to Social Commerce, But Payment Mistrust Could Hamper Growth

June 7, 2021

Via: Retail TouchPoints

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. The increase in social […]

Customer Engagement, Customer Experience, Retail Types, Stores

Home Depot adapts 2020 holiday shopping season to pandemic era with 2 months of Black Friday deals

September 9, 2020


Home Depot on Wednesday previewed its 2020 holiday shopping season — adapted to pandemic times, when crowds are taboo but customers still want deals. Among the changes, the home improvement retailer said in a post on its website that Black […]

E-commerce, Others, Retail Types, Tech

Pinterest adds shopping feature to visual search

June 2, 2020

Via: Retail Dive

Pinterest’s new Shop tab in its Lens visual search tool gives mobile marketers a way to showcase their products in Product Pins when consumers are most ready to buy. Eighty-three percent of Pinterest users have bought products based on brands […]

E-commerce, Retail Types

Expand Your Social Commerce with the New Shoppable Pinterest

September 24, 2019

Via: Independent Retailer

In a world full of Millennials and Gen Z customers looking for new products, Pinterest is the way to go. The social platform consists almost entirely of pictures, making it easy to scroll through and keep entertained with something new […]

News & Trends

Is search about to get too good to be good for retail?

March 6, 2019

Via: Retail Dive

LAS VEGAS — At Shoptalk, several players — retailers like American Eagle, social media companies like Pinterest and tech juggernauts like Google — have all been working to refine the starting point of the online shopping journey: search. Search is […]

Customer Engagement, Customer Experience

Macy’s, Lowe’s, Kohl’s shake up holiday shopping with Pinterest’s Gift Globe

November 16, 2018

Via: Retail Dive

The Gift Globe and Gift Finder features are helping Macy’s, Lowe’s, Kohl’s and Etsy reach consumers with interactive and personalized holiday shopping experiences and reach Pinterest’s more than 250 million users with gift suggestions that can be purchased easily while […]

News & Trends

Study: More than half of consumers have purchased through social media

April 24, 2018

Via: Retail Dive

Perhaps the most important takeaway from this study is the number of consumers purchasing through social media — an encouraging sign for retailers considering the success of Nike’s Air Jordan sellout on Snapchat. In addition to giving retailers more confidence […]

News & Trends

Pinterest for Retailers

August 25, 2017

Via: Independent Retailer

Pinterest is a great social media and marketing tool for retailers. It is easy to use and can be seamlessly integrated into a current ecommerce website. Pinterest is the second largest referral traffic driver to retail sites, and 93 percent […]