Customer Engagement, Customer Experience
September 29, 2023
Via: RIS NewsAs the world moves away from cookies and MAIDs diminish in importance, it’s becoming trickier for online advertising platforms to track consumer actions post-ad-viewing. In a data-scarce landscape, retail media holds a lot of promise. It has a distinct edge […]
Customer Engagement, Customer Experience
December 17, 2020
Via: ForbesAs advertising dollars have shifted from traditional media to digital platforms run by retailers, consumer product brands have speculated that there is a ‘halo effect’ happening – boosting sales far beyond the online retailers where the brand is advertising their […]
April 23, 2024
April 16, 2024
April 16, 2024
April 1, 2024
Copyright © 2024. All rights reserved
