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Tag: omnichannel strategies


Customer Engagement, Customer Experience

2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

January 24, 2024

Via: Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Despite expectations of a modest economic downturn, this period presents an opportunity for businesses to optimize their operations, improve marketing strategies […]


Others, Tech

3 Winning Omnichannel Strategies for Unifying the In-Store and Online Shopping Experiences

November 6, 2023

Via: Retail TouchPoints

Malls have been gathering places for moviegoers, mall walkers and of course shoppers for decades. As consumers turned to ecommerce during the pandemic (in droves), the “death of the mall” was widely reported. The pandemic did change shopper behavior, with […]


News & Trends, Retail Types

New Research: Retailers Plan to ‘Invest Their Way’ Through Impending Recession

February 6, 2023

Via: Retail TouchPoints

So far, 2023’s business outlook has been marked by uncertainty: Will a recession hit, and if so, how severe will it be? What will the Fed’s next move be? How will consumers and markets respond? While a cloudy future often […]


News & Trends

Report: 67% of retailers say omnichannel is a priority

May 17, 2019

Via: Retail Dive

As the report makes clear, retailers are attempting to reach consumers across more platforms, and adopting the BORIS and BOPIS strategies are ways for retailers to stand out among lagging competitors. Because consumers don’t always receive the right goods when […]